Brussels Car Fair
We will together be managing digital strategy for the Brussels Car Fair.
Over the course of several years, we developed the website with content optimised for use by visitors by coming up with new functions such as thematic routes, specific landing pages, etc.
With regard to media, we work together with a media agency to jointly define the best messages and the best places to communicate various information relative to the Car Fair.
Social media and mobile devices have a very important place in digital communication for the fair. Nowadays, both contribute to the fair experience available to visitors.